The internship spans 13 weeks (65 working days). It is sub-divided into 4 phases:

  • 1. Capacity Building
  • 2. Experiential Learning
  • 3. Monitoring and Evaluation
  • 4. Guided Engagement


This is the first phase which occurs during the first 5 weeks of the DEEM programme. It comprises a set of introductory classes and tutelage training on the following:
  • o Introduction to LEAD Resources, our partners and projects
  • o Introduction to LEAD Resources’ collaboration platforms
  • o Mercer/Mettl personality profiling
  • o Video-based reflections
  • o Questions and answers
  • o Digital Economy Competency roadmap learning
  • o Delivery of 9 DEEM modules: Here, the competencies required for the Digital Economy are taught extensively in 9 modules by world-class facilitators who are professionals in these fields. The classes are highly engaging as all participants are required to share their views, lessons learnt and practical applications to real-life situations.
  • Below is an overview of the 9 modules taught in this phase of the DEEM programme:

PRINCIPLES Character Entrepreneurship Digital Economy
PRACTICES Financial Literacy Business Model & Digital Transformation Emerging Technologies
TOOLS Talent Management Digital Social Business Data Science & AI
GOALS CITI – Creative, Intelligent, Talented, Innovative Disruptive Leapfrog, Enabled, Valuable, Leverage, Scales

Character - This is the first course in the DEEM programme. Here, the participants learn, unlearn and relearn the pillars of character and the proper work ethics to breakthrough, thrive and retain relevance in the 21st century.

Financial Literacy - This is a course wherein the participants are equipped with the knowledge and skills to effectively manage and grow personal and organizational financial resources. They are given insights into principles and measures for making the best decisions towards the achievement of financial goals.

Talent Management – In this course, the profile, skills and brand of each participant are objectively assessed. This is to the end that the participants reposition themselves (showcase their strengths and work on their weaknesses) while morphing into competent players in the Digital Economy.

Entrepreneurship - Here, participants are enlightened on the principles of value creation and exchange. They are educated on the fundamentals of starting, sustaining and scaling organizations in the Digital Economy.

Business Model & Digital Transformation - In this course, participants are given insights on harnessing technology for optimal business performance in the Digital Age. They are taught how to create digital business models.
Digital Social Business – Here, participants learn how to acquire, build and retain customer relationships across various media channels so as to sell value and achieve desired goals. They are taught how to collect and harness big data for big profit.

Digital Economy Principles – This course provides participants with guidelines and measures for operating as competent players in an economy that is driven by digital technologies. Participants are taught to play in the global economy regardless of the apparent limitations of their immediate environment.

Emerging Technologies – This course introduces participants to the world of novel technologies such as Augmented Reality and Internet of Things to the end that participants learn to leverage them to be at the forefront of the Digital Economy.

Data Science and AI – The 21st century has presented the world with the 4th Industrial Revolution wherein data is king. Participants are taught how to harness big data so as to predict future outcomes and simulate desired customer experiences in any venture.


This is the second phase which occurs between the sixth week and tenth week of the DEEM programme. It involves the practical application of all principles learnt and competencies gained in the first phase of the programme hence deepening the learning experience. It covers the following:
  • o Digital Economy Competency tasks and activities
  • o Acquisition of professional badges and certifications
  • o Individual and collaborative assignments within the organization
  • o Engagement in internal projects of LEAD Resources for real work experience
  • o Interaction, consultancy sessions and submission of feedback to facilitators


This is the third phase which occurs between the eleventh week and twelfth week of the DEEM programme. This is the period for the review and assessment of all the competencies gained. Here:
  • o The performance of each participant is assessed and recorded
  • o A Mercer/Mettl learning and development assessment is carried out
  • o Each participant is required to develop a personal action plan for career and/or business by the application of new knowledge and tools


This is the fourth phase which occurs during the 13th week of the DEEM programme. Here, each participant is guided into an appropriate career path. This phase provides the following:
  • o An online forum for mentorship by facilitators and interaction with peers
  • o Lifetime access to all lecture materials (recordings, lecture notes and books)
  • o After graduation, retention of successful participants or referral to our partners and clients